Stella McCartney Swimwear


collection story


“Being on the beach with friends and family is a precious time we
all look forward to. The idea of it is also tied to the natural desire
to find swimwear that will make us look and feel our best. This new
collection offers our woman versatile, special pieces that are her
friend. This collection allows her to enjoy the moment as she dives
into the ocean or strides across the sand knowing Stella swimwear
compliments her body and her soul.”


                                                 – Stella McCartney



Stella McCartney is proud to present a new swimwear collection for SS17.
The range of suits, bikinis, and coverups takes classic prints and pieces
from RTW and translates them into a fresh approach to swimwear.


The Stella swimwear woman is grown up, fun and energetic. She is
confident and at ease with herself because she knows she’s done her
bit and so has Stella. She appreciates comfort, quality and cuts that makes
the best of her and values the importance of superior swimwear
that will bring her joy on holiday.


This is swimwear that loves and respects the body; that lifts your spirits and holds your hand. Technical fits, flattering shapes, bold colour ways and signature prints all add up to swimwear that makes a splash. The collection’s array of silhouettes complements every woman’s body and embraces their differences. High performance, lightweight fabrics offer UV protection up to Factor 50 and come with ultra soft linings. Specially developed hardware includes medallions, ring pulls, tie ends and plaques.


The collection includes the premium Miracle, which takes its cues from
the iconic dresses the house is renowned for; and the active line of
Neoprene swim. Crochet is laden with charms evocative of welltravelled
trinkets. And Stripe goes for gold in mix and match elastics. Cover-ups are for standing out. Vest dresses, playsuits, caftans and rashguards take you from the surfboard to the bar and beyond.


By | 2017-08-23T00:37:11+00:00 August 23rd, 2017|Fashion|Comments Off on